How do you define Business Brilliant?

Lewis Schiff discusses how he took the concept of Football Brilliant as developed by Joe Gibbs, former coach of the Washington Redskins, which referred to players who had an innate understanding of the game of football and applied this to the business world. He also talks about how he used the seven principles of business success laid out by Russ Alan Prince and used them to create a roadmap to help develop the skills that are necessary to achieve financial comfort in today’s world.