Why did you decide to write, A World Gone Social?

Mark S. Babbitt  (Author, Entrepreneur & Leadership Mentor)


Mark Babbitt, leadership mentor, speaker, President of Switch and Shift, and author of, A World Gone Social, speaks with Sarder TV Correspondent, Vaishali Jain, about his book and his reasons for writing it. He discusses how the business world was not prepared for the arrival of social media nor for its impact on every aspect of business life. He points out how “the old white guys” in charge of many large corporations are clueless how to utilize social media. Babbitt discusses the different demographics that will be helped by his book.

Mark S. Babbitt

Author & CEO, YouTern Mark S. Babbitt is a speaker, author and blogger who serves as CEO and Founder of YouTern, a social community for college students, recent graduates and young professionals that Mashable calls a "Top 5 Online Community for Starting Your Career." He is also President of Switch and Shift and CMO and co-founder of ForwardHeroes.org. Mark is also author of the book "A World Gone Social - How Companies Must Adapt to".

About the Author

james

Mark S. Babbitt

Author & CEO, YouTern

Mark S. Babbitt is a speaker, author and blogger who serves as CEO and Founder of YouTern, a social community for college students, recent graduates and young professionals that Mashable calls a "Top 5 Online Community for Starting Your Career." He is also President of Switch and Shift and CMO and co-founder of ForwardHeroes.org. Mark is also author of the book "A World Gone Social - How Companies Must Adapt to".

Interview By

Vaishali Jain

Vaishali Jain

Sarder TV Anchor & Former Bloomberg TV Journalist

Vaishali has been working in the media industry & Journalism for more than 14 years. She had her own CEO talk show on Bloomberg TV India called Biz Lounge, a show that she anchored and produced. Biz Lounge explored the business aspects of each company, as well as the company's leadership, corporate culture, as well as each leader's personal side including how he/she spent their free time.

Prior to that, she worked as a Management Consultant in the finance industry in New York City. She has a Bachelor’s degree in Management with a concentration in Finance and her Master’s degree in Organizational Psychology.

Recent Interviews

See All

Full Interview – James Turk

James Turk (CEO of The Turk Group, a boutique learning and…

Watch Now linkarrow

Full Interview – Matt Dixon

Matt Dixon (Founding Partner of DCM Insights & Wall Street Journal…

Watch Now linkarrow

Introduction – Ray Rothrock

Ray Rothrock  (Author & CEO, RedSeal Inc.) Ray RothrockAuthor &…

Watch Now linkarrow

Learning is… Essential

Ray Rothrock  (Author & CEO, RedSeal Inc.) Ray RothrockAuthor &…

Watch Now linkarrow

NYSCI Talks

New York Hall of Science’s 5th annual Spring for STEM. The event entitled Gene Editing and the Future of Disease: The CRISPR Revolution featured a panel of experts in bioengineering and genetics who discuss the policy and ethical implications of this new technology. Watch more videos and full episode of this event here

Sarder TV ‘Street Beat’

Sarder TV ‘Street Beat’ hit the road to cover New York Fashion Week. Join host, Tracey Fitzpatrick backstage and on the runways with reports and insights from designers, business owners, models and more.
Watch more videos and full episode of this event here