How do you determine whether a company is Fit for Growth?

Deniz Caglar (Author & Principal (Partner), PwC US)

Dr. Deniz Caglar shares information on the research done for his book, which included looking publicly available information on 200 companies. He shares some of the findings which include that only 10% of companies are Fit for Growth according to their criteria. He discusses the three most important criteria they used which are to make sure that there are a clear set of differentiating capabilities, that the cost structure is aligned with business strategy and that the organization supports these initiatives. According to Caglar, companies need to be able to these three things at the same time to be successful in today’s marketplace.

The book, Fit for Growth, who did you write your book for?

What is the leader’s role in aligning costs with strategy?

About the Author

Deniz Caglar

Author & Principal (Partner), PwC US

Dr. Deniz Caglar is a leading practitioner in strategic cost transformation for Strategy&, PwC's strategy consulting business. He is a principal with PwC US in the Chicago office and has deep expertise in organization design, corporate function efficiency and effectiveness, shared services, and outsourcing/offshoring. Deniz is also author of Fit for Growth: A Guide to Strategic Cost Cutting, Restructuring, and Renewal.

Interview By

Vanessa Tyler

Sarder TV Anchor & Emmy Award-Winning Journalist

Vanessa is an Emmy award winner and 6 time Emmy nominated reporter/anchor with more than two decades of broadcast journalism experience.

After graduating from Syracuse University, she started her career in one of the toughest news markets in the country at WTTG-TV in Washington, D.C. Along the way, she reported in Rochester, New York and Charlotte, North Carolina. In Dayton, Ohio, Vanessa was ‘the most watched’ solo weekend anchor for the CBS affiliate.

She was also an Adjunct Professor at Essex County College passing on the knowledge of the news industry to those interested in pursuing a career in broadcast journalism.

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