Business Strategy for CEOs

Ira Neimark (Author & Former CEO, Bergdorf Goodman)


In this video, Legendary CEO of Bergdorf Goodman and the Author of several books, Ira Neimark explains how he approached business strategy while CEO of Bergdorf Goodman.

Ira Neimark

Author & Former CEO, Bergdorf Goodman Ira Neimark is Former CEO of Bergdorf Goodman, Board Member of Hermes of Paris and Director Emeritus of Fashion Institute Foundation. In what could almost be a Hollywood fantasy, Ira Neimark worked his way up from being assistant to the doorman at Bonwit Teller to being CEO at Bergdorf Goodman. Mr. Neimark is also the author of “The Rise of Fashion and Lessons Learned at Bergdorf Goodman,” a valuable resource for any one who aspires to succeed in the business of luxury fashion.

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Ira Neimark – Full Interview
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About the Author

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Ira Neimark

Author & Former CEO, Bergdorf Goodman

Ira Neimark is Former CEO of Bergdorf Goodman, Board Member of Hermes of Paris and Director Emeritus of Fashion Institute Foundation. In what could almost be a Hollywood fantasy, Ira Neimark worked his way up from being assistant to the doorman at Bonwit Teller to being CEO at Bergdorf Goodman. Mr. Neimark is also the author of “The Rise of Fashion and Lessons Learned at Bergdorf Goodman,” a valuable resource for any one who aspires to succeed in the business of luxury fashion.

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