About Rita McGrath

Rita McGrath

Rita McGrath

Author & Professor, Columbia Business School

Rita Gunther McGrath is a best-selling author, a sought-after speaker, and a longtime professor at Columbia Business School. Rita is one of the world’s top experts on innovation and growth and is one of the most regularly published authors in the Harvard Business Review. She is consistently ranked among the top 10 management thinkers in the world and was ranked #1 for strategy by Thinkers50. Her best-selling books include The End of Competitive Advantage (Harvard Business Review Press, 2013) and Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen (Houghton Mifflin Harcourt, 2019).

Interview By

Jennifer Crumpton

Jennifer Crumpton

Jennifer is the author of "Femmevangelical: The Modern Girl's Guide to the Good News", and is a media commentator, blogger and reporter. Jennifer spent over a decade as an advertising executive for Fortune 500 companies and led multi-media direct and brand initiatives for acquisition, retention, and loyalty campaigns in the telecommunications, banking, and media/entertainment industries.

She currently is a media commentator to MSNBC/Shift, FOX and Friends, FOX News, The Kelly File, The Real Story with Gretchen Carlson, CNN Headline News, NewsMax, The Daily Wrap, MidPoint with Ed Berliner, One America News Network, Arise America, and numerous Sirius XM shows. And is also columnist for Huffington Post and Patheos, and a contributor for Variety, The Hill, and others.

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